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Regional Ads Policy Lead, APAC Go-To-Market

Google
3 hours ago
Full-time
On-site
Singapore
Manager

Minimum qualifications:

  • Bachelor's degree or equivalent practical experience.
  • 4 years of experience in advertising sales, digital marketing, ads policy, program management, or product management, or equivalent experience in a technology/media company.

Preferred qualifications:

  • 4 years of experience in program management, product management, or a related field.
  • Experience working with sales teams and processes.

About the job:

The Business Strategy & Operations organization provides business critical insights using analytics, ensures cross functional alignment of goals and execution, and helps teams drive strategic partnerships and new initiatives forward. We stay focused on aligning the highest-level company priorities with effective day-to-day operations, and help evolve early stage ideas into future-growth initiatives.

This role sits at the critical intersection of Business Growth and Ecosystem Safety. As a key member of the APAC GTM Ads Policy team, you will act as a strategic "connector," bridging the gap between global policy frameworks and local market execution. Your mission is to enable safe, sustainable revenue growth for APAC Large Customer Sales (LCS) by advocating for policy relaxation opportunities and systemic fixes that enhance the advertiser experience.

You will play a dual role: an advocate who contextualizes APAC’s unique market dynamics for global teams, and a leader who lands complex policy changes locally with precision. Thriving in a lean, high-performing environment, you will navigate ambiguity to solve intricate problems and influence senior stakeholders. By balancing the need for rigorous enforcement with the drive for commercial opportunity, you ensure that our policy landscape empowers our sales teams rather than hindering them. You are not just a policy expert; you are a strategic partner dedicated to Google’s long-term regional success.

The Go-to-Market Operations (GtM) team ensures Google's complex and ever-evolving Ads business runs smoothly. We are instrumental in setting go-to-market strategy, and ensuring flawless execution and operations against the strategy. We have teams embedded in each of the major Ads business areas as well as global teams that work across the business areas. Team members are analytical and strategic, with a pragmatic sense of how to get things done.

Responsibilities:

  • Lead the end-to-end execution of new ads policy enforcements and relaxations across APAC, ensuring alignment between global policy, trust and safety (T&S), and local GTM teams.
  • Serve as the definitive APAC representative for large customer sales (LCS), translating unique regional nuances and market frictions into actionable feedback for global policy-makers.
  • Facilitate high-level regional forums and steering committees, effectively communicating policy priorities and strategic updates to VP-level leadership and cross-functional partners.
  • Resolve high-priority, ambiguous policy escalations by applying sound business judgment to balance advertiser experience with sustainable revenue growth.
  • Partner with Central Operations, and country-level specialists to create a unified approach to policy enablement and regional sales outreach to drive complex workstreams to identify systemic policy bottlenecks and advocate long-term fixes that improve the seller and advertiser journey.